Welcome to our weekly 'how to' guide, for all the social media behemoths out there.
It can be easy to get sucked into the black hole of Twitter, Facebook, and Instagram, watching people who you don't know to speak in their perfect Shakespearean prose to people you are pretty sure are all taking the piss.
And then start up your own account, because who doesn't want to be social media famous, right?
Like Facebook, Twitter runs a feed, which can get pretty spammy, pretty fast if you're not careful.
You might not even be aware of it, but just be aware that you may end up on a feed that is just retweets of things you've already retweeted.
This can quickly become boring and 'like' overload. Instead of that, you might want to turn to the
Featured Snippet feed, which is a much friendlier feed where you can't miss what your followers are saying.
And unlike most Twitter feeds, you don't need to worry about being forced to watch a long-winded, wordy advert for whatever product or service you're following - only sponsored tweets are included, but they are often written in a really compelling manner, and don't make you want to close the app.
Remember that Twitter is all about branding, so you need to create a banner image that looks professional and sends the message you want to send to people.
The header image on Twitter is an important part of your profile, so it might be worth investing in a custom header.
You can find a template on Twitter's website and then set it up to your own image. It takes a while to build up a decent-sized header, but you can do it if you work on it regularly.
If you do a great job with your header image, you can then use it on everything you tweet. You don't have to make it look professional - just make sure it is big enough.
If you're going to be tweeting a lot about something, then you might want to add that thing to your Twitter bio.
If you want to add a hashtag, go to your profile and hover over the '#' symbol. This will give you the option to add it to your bio.
The advantage of adding a hashtag is that you can use it within the 'Search' options of Twitter.
Just type in the name of the hashtag you're searching for in the search box, and you can then filter your results to only include tweets that include the relevant hashtag.
It can be a really useful way of filtering out retweets of the same old tweets - or if you're trying to find something specific.
You'll get retweeted a lot if you share links to your tweets. In fact, using tweets to share links increases your influence with others and gives them a chance to interact with you.
However, links are much easier to miss or click over than it is to retweet them. If you've got a lot of friends on Twitter and want to share the links you find, the default behavior of Twitter is to retweet them.
This means you're both adding tweets to your Twitter timeline and increasing the number of followers you have at the same time. You might find that if you don't use links on Twitter, it increases your reach.
You can then choose which parts of your tweets you want to share with others, and share the rest privately.
There are some topics and conversations you can't avoid because they've taken over Twitter.
The whole #greatidesa hashtag took over Twitter in January 2013 after five Lions players were involved in a car crash on their way to a team Christmas party.
People were tweeting the hashtag asking which roads were safe and they were retweeted by hundreds of thousands of people.
However, if you tweet content that isn't related to a trending topic, then it could fall behind and people will forget about you.
This is one area you don't want to take chances with. You can see how well your content gets spread by seeing how many times people retweet your tweets.
You can also make sure your tweets are getting the most exposure by including the hashtag #sp #top10 or #YMMV in your tweet.
It's your job to engage with your followers, and this means making it obvious that you're interested in them.
To do this, include the person's username in your tweet as a clickable link. You can also include the hashtag #general in the tweet if the user has included it in their tweet.
One of the best things you can do on Twitter is to be interested in the people you follow. Make it clear that they're valuable to you by engaging with them
